JUST DO IT. Inspirational on the surface and amazingly philosophical at its core. This simple statement is a good summery of an idea I have been pondering and beta testing: the polar plunge. If you have never heard of the polar plunge or perhaps are familiar with the concept under a different name, I am […]
Posts Categorized / Branding
How an ant tells his friends about a cookie
Let’s start with a short story, shall we? An ant finds a cookie on the ground. 10 minutes later there are hundreds of ants all eating and carrying pieces of the cookie to the colony. Now there are lots of happy ants. The end. So how did he do it!? How was an ant, who […]