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Posts Categorized / Video

Faster. Shorter. Louder. Different.

Vine app – 6 seconds Instagram Video – 15 seconds Viddy ¬†– 30 seconds The trend in new social apps is making content faster, shorter, and louder. Media has become an addiction and is only sated by increasing speed, decreasing attention necessary for use and packaging everything in a wide array of visual candy. A […]


7 ways to create a viral video

Key ingredients¬†for creating a viral video (as promised): Stay below 5 minutes in length Include content involving current trends Content should be hilarious, shocking, inspiring, heart-wrenching, and/or incredible Personally, I recommend going with a hilarious video! I always share videos with which I can share a laugh You need to be able to hear everything […]


The Future is Video Marketing

Originally published in 2011 Most marketers may agree that video marketing plays an important role in an overall marketing strategy. Most marketers may agree that viral videos increase brand awareness. However I am not hearing many marketers talking about the immense popularity of video marketing and the longevity of its impact. First, the stats. The […]